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Join UsNeedless to add, any producer, distributor or exhibitor would be only too happy to see tickets of his film selling in advance. But UTV’s move not only precluded exhibitors from selling tickets in advance but it also created the wrong impression in the public’s mind. Said Pramod Munot,owner of Panch-Sheel cinema of Nagpur, “We were unable to start the advance booking of ‘Tees Maar Khan‘ because of UTV’s stand. This move went against the film because the public coming to watch the film at our cinema on Friday was shocked to see tickets openly available. This gave them the impression that the film was bad because the advance booking at our cinema is usually very good.”
Harish Lakhani, the CEO of Rajhans group of cinemas in Gujarat, spat fire against the UTV move. “UTV has no right to refrain exhibitors from opening plans after it has confirmed the film at their cinemas,” he thundered. “This is nonsense,” he added. According to Munot, “The terms should have been finalised much earlier. Why hold the film and the exhibitor to ransom?” UTV’s Siddharth Roy Kapur, however, said, “We avoided opening plans on Monday because the negative word spreads quite fast if, for some reason, the advance sale of tickets isn’t very good on Monday/Tuesday.We didn’t want that to happen.”
