For a film where majority of trade was pegging a 20 crore start over the weekend, Veere Di Wedding has surpassed expectations in a very huge way.

With almost double the business generated in reality, the film is indeed one of the biggest surprises of the season as far as Box Office outcome is concerned.

Box Office - Veere Di Wedding competes with the best of 2018 for the top opening weekend slot
Box Office – Veere Di Wedding competes with the best of 2018 for the top opening weekend slot

In fact if one looks at the first three days numbers of the film, it is playing with the biggies of 2018:

Padmaavat 78 crore (Thursday release – First three days numbers)

Baaghi 273.10 crore

Raid41.01 crore

PadMan40.05 crore

Veere Di Wedding36.52 crore

While Padmaavat was a star-studded affair, Baaghi 2 too had surpassed expectations by taking an opening which was double the expectations. Raid and PadMan were almost on the expected lines while being led by superstars. However, Veere Di Wedding was swimming against the tide and has still emerged hugely victorious.

There are hardly any films that actually manage a double-digit score on their first day, least of all the ones that come with an ‘Adults only’ certificate. In case of Veere Di Wedding, there were extreme reactions as well due to expletives. Moreover, there was no male lead either and except for ‘Tareefan’ there weren’t any chartbusters too.

Still, the makers had their conviction in the film and ensured that there was very good marketing and promotion around it followed by a good release. Result? A terrific opening which is amongst the best in the business.

What has to be seen now is whether the record journey would continue for rest of the week as well. Stay tuned, as we bring you more updates!

Note: All collections as per production and distribution sources

Joginder Tuteja tweets @tutejajoginder

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