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You must have surely seen Bollywood couple Abhishek Bachchan and Aishwarya Rai Bachchan in many commercials before. But now we hear that joining them soon will be the Senior B, Amitabh Bachchan. Reports have it that the home appliance brand, that the couple is endorsing lately, is planning this elaborate casting endeavor to elevate their brand value and therefore the brand sales.
Apparently, the company is already in talks with Mr Bachchan. The tie up will obviously create good buzz for the brand. The planning team are already in process of structuring a massive publicity campaign to impact rightfully.
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If this works out, it will be quite a pleasure to see the Kajra Re characters to be recreated so smashingly.
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